PRIVACY POLICY
Madix, Inc.
Effective Date: July 13, 2026
Last Reviewed: July 13, 2026
1. About This Policy
Madix, Inc. (“Madix,” “we,” “us,” or “our”) takes your privacy seriously. This Privacy Policy explains what personal information we collect, how we use it, who we share it with, and what choices you have.
This policy applies to:
- The Madix website at www.madixinc.com
- The MyMadix customer portal at mymadix.madixinc.com
- Any other Madix websites or online services that link to this policy
This policy does not apply to the websites, apps, or services of third parties, even if our site links to them. We encourage you to review the privacy policies of those third parties directly.
If you are a Madix employee or job applicant, a separate internal privacy notice applies to your personal information and is not covered by this policy.
2. Information We Collect and How We Collect It
Information You Give Us Directly
When you fill out a contact form, request a quote, or otherwise communicate with us through our website, you may provide:
- Your name
- Your company name and job title
- Your email address and phone number
- The content of your message or inquiry
Information from Email and Phone Communications
We also collect personal information when you contact us directly by email or phone. This includes your name and contact details, the content of your communications, and records of any follow-up correspondence. Information from these communications is stored in our customer relationship management system (Microsoft Dynamics) alongside any information you submitted through the website.
Information Collected Automatically
When you visit our website, we and our service providers automatically collect certain technical information about your visit, including:
- Your IP address and approximate location
- Browser type, version, and language settings
- Device type and operating system
- Pages you visit, links you click, and time spent on each page
- The website or search term that referred you to our site
- Date and time of your visit
We collect this information through server logs maintained by our hosting provider and through the tracking technologies described in Section 5.
Information from Third Parties
We may obtain business contact information from Dun & Bradstreet (D&B) Hoovers to help us understand and qualify potential customers. This typically includes company names, addresses, industry classifications, and related business information.
Categories of Personal Information (For California Residents)
For California residents, the categories of personal information we collect include:
- Identifiers: name, email address, phone number, IP address, and similar identifiers
- Professional or employment information: company name, job title, and business contact details
- Commercial information: order history and account data (for portal users)
- Internet or electronic network activity information: browsing activity on our site and interaction with embedded video content
- Inferences: information we may infer about your interests or business needs based on the above
The only sensitive personal information we collect is account login credentials (username and password) for the MyMadix portal. We use this information solely to authenticate portal users. We do not use or disclose portal login credentials for any purpose other than authentication.
3. The MyMadix Customer Portal
The MyMadix portal (mymadix.madixinc.com) is a secure online account platform for Madix customers to view order history and track shipments.
Who Can Register
The portal is available to:
- Existing Madix customers with an active account
- Third-party agents (such as logistics coordinators or purchasing representatives) who have been authorized by a Madix customer to track shipments on their behalf
All third-party agent registration requests are reviewed and approved manually by Madix before access is granted.
Information You Provide at Registration
When you register for a MyMadix account, you provide:
- First and last name
- Company name and address
- Madix account number
- Email address and phone number
- Job title or role
- Username and password
Information Accessible Through the Portal
Once logged in, customers can view order history and shipment tracking information drawn from our order management system. Third-party agents can access information related only to the accounts for which they have received authorization.
How We Use Portal Information
We use portal registration and activity data to authenticate users, provide account services, respond to customer inquiries, and maintain accurate account records. We do not use portal login activity for marketing purposes.
4. How We Use Your Information
We use the personal information we collect for the following purposes:
To respond to your inquiries and provide customer service. When you contact us through our website, we use your information to respond to your question or request.
To manage your portal account. We use registration information to create and maintain your MyMadix account, authenticate your identity when you log in, and give you access to your order and shipment data.
To pursue and manage our business relationships. We use business contact information to communicate with potential and current customers, follow up on sales inquiries, and manage customer relationships through our CRM platform (Microsoft Dynamics).
To understand and improve our website. We use automatically collected data and analytics information to understand how visitors use our site, identify technical issues, and improve site content and performance.
To qualify business leads. We use business information from third-party data providers such as D&B Hoovers to help us understand and qualify prospective customers.
To comply with legal obligations. We may use your information as required by law, including to respond to lawful requests from government authorities, comply with court orders, or protect our legal rights.
We do not use your personal information for purposes that are incompatible with those described above without first notifying you.
5. Cookies and Tracking Technologies
What Are Cookies?
Cookies are small text files that a website places on your device when you visit. They allow the website to recognize your browser, remember your preferences, and collect information about how you use the site. Some cookies are required for the site to work; others are optional.
The Tracking Technologies We Use
Our website uses CookieBot, a consent management platform, to manage your cookie preferences and record your choices. The cookies and tracking tools on our site fall into three categories:
Necessary Cookies. These cookies are required for our website to function and cannot be turned off. They include cookies set by Cloudflare (our content delivery network and security provider) and CookieBot itself. Necessary cookies do not collect personal information for marketing purposes.
Statistics Cookies. These cookies help us understand how visitors find and use our site. We use Google Analytics to understand how visitors interact with our website, including which pages are viewed, how visitors navigate between pages, and general engagement trends. We also use Vimeo to embed video content on our site. When you interact with an embedded Vimeo video, Vimeo may collect data in accordance with its own privacy policy.
Marketing Cookies. These cookies are used to make advertising more relevant to you and to measure the effectiveness of advertising. We use Sourcebuster to track how visitors arrive at our website (for example, from a search engine, a direct link, or a referral) and to make advertising more relevant to you. We use Microsoft cookies to present relevant advertisements to visitors across websites and devices and to allow targeted advertising through our advertising network.
Your Cookie Choices
When you first visit our website, a cookie consent banner will ask for your preferences. You can accept or decline non-essential cookies at that time. You can update your preferences at any time by clicking the “Cookie Settings” link in the footer of our website.
Your browser may also allow you to block or delete cookies. See your browser’s help settings for instructions. Disabling certain cookies may affect how our website functions.
Do Not Track and Global Privacy Control
Some web browsers transmit “Do Not Track” (DNT) signals to websites. Our website does not currently respond to DNT signals in a way that changes how it collects or uses information. California law requires us to disclose this.
We do recognize Global Privacy Control (GPC) signals. If your browser or browser extension sends a GPC opt-out preference signal, we will treat it as a request to opt out of the sale and sharing of your personal information as described in Section 9.
6. How We Share Your Information
We share personal information with the following categories of third parties in the ordinary course of running our business:
Service Providers. We share information with companies that help us operate our website and run our business, including:
- Microsoft (Microsoft Dynamics CRM) – receives contact and lead information submitted through our website forms. Microsoft also receives information through Microsoft Marketing cookies used for targeted advertising; see the Marketing Cookies paragraph in Section 5
- SAP – our order management system, which provides the order and shipment data accessible through the MyMadix portal
- Kinsta – our website hosting provider, which maintains server access logs
- Cloudflare – our content delivery network and security provider
- CookieBot – our cookie consent management platform
- Vimeo – our video hosting platform for embedded website videos
- Google (Google Analytics) – receives information about your visit to help us understand how visitors use our site
These service providers are authorized to use your personal information only as needed to provide their services to us. They are not permitted to use it for their own independent marketing purposes.
Business Data Providers. We work with D&B Hoovers to obtain and enrich business contact information for lead management. We may share limited business contact information with D&B in connection with this service.
Legal and Safety Disclosures. We may disclose personal information when we believe it is necessary to comply with applicable law, respond to a valid legal process (such as a court order or subpoena), protect the safety of any person, or protect our legal rights and interests.
Business Transfers. If Madix is involved in a merger, acquisition, reorganization, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you of any material change in ownership or in how your personal information is used.
7. Data Retention
We retain personal information for as long as necessary to fulfill the purposes described in this policy, subject to applicable legal requirements.
Contact and inquiry data: We retain contact form submissions and related business correspondence for 5 years from the date of last contact, or for as long as the business relationship remains active.
Portal account data: We retain MyMadix account registration information and associated order history for as long as your account is active and for 5 years following account closure.
Analytics and cookie data: Analytics data is retained according to the configuration of the applicable tool. Individual cookie data expires according to each cookie’s lifespan, as disclosed in the CookieBot consent banner.
Server logs: Server access logs maintained by our hosting provider are retained for 30 days.
When personal information is no longer needed for the purposes for which it was collected, we will delete or anonymize it, unless a longer retention period is required by law.
8. Security
We take reasonable technical and organizational steps to protect your personal information from unauthorized access, use, modification, or disclosure. These measures include access controls on our internal systems and the MyMadix portal, use of reputable cloud-based service providers that maintain their own security programs, and ongoing review of our data handling procedures.
No internet transmission or electronic storage system is completely secure. We cannot guarantee the absolute security of your information. If you believe your personal information may have been compromised, please contact us promptly at [email protected].
9. Your Privacy Rights
Depending on where you live, you may have certain rights regarding the personal information we hold about you. We will not discriminate against you for exercising any of these rights.
California Residents
If you are a California resident, the California Consumer Privacy Act, as amended by the California Privacy Rights Act (together, “CCPA/CPRA”), gives you the following rights:
Right to Know. You may ask us to disclose the categories and specific pieces of personal information we have collected about you, the sources of that information, the purposes for which we collected it, and the categories of third parties with whom we have shared it.
Right to Delete. You may ask us to delete personal information we have collected about you, subject to certain exceptions permitted by law.
Right to Correct. You may ask us to correct inaccurate personal information we hold about you.
Right to Data Portability. When you exercise your Right to Know and request the specific pieces of personal information we have collected about you, you may request that we provide that information in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the information to another entity without hindrance.
Right to Opt-Out of Sale or Sharing. We do not sell your personal information. We do not currently share your personal information for cross-context behavioral advertising, except as may occur through the Marketing Cookies described in Section 5. You have the right to opt out of any such sharing by using the cookie settings on our website or by contacting us directly.
Right to Limit Use of Sensitive Personal Information. The only sensitive personal information we collect is account login credentials for the MyMadix portal, which we use solely for user authentication. Under California regulations, businesses are not required to provide a right-to-limit notice for sensitive personal information used solely for the purpose of authenticating users. 11 CCR § 7027(m). We do not use portal login credentials for any other purpose.
Right to Non-Discrimination. We will not deny you goods or services, charge you a different price, or provide you a different quality of service because you exercised any right under the CCPA/CPRA.
How to Submit a California Request
You may submit a request to exercise any of the above rights using either of the following methods:
- Email: [email protected]
- Phone: 515.5400
You may submit a Right to Know request up to twice within any 12-month period. To protect your privacy and security, we will verify your identity before processing your request by asking you to provide information that we can reasonably match against the personal information we already maintain about you (for example, your name, email address, and details associated with your inquiry or MyMadix account). For certain requests we may require additional verifying information. We will respond within 45 days. If we need more time, we will notify you and may extend our response by up to 45 additional days.
Authorized Agents. You may use an authorized agent to submit a request on your behalf. If you use an authorized agent, we may require the agent to provide proof that you gave them signed permission to submit the request, and we may also require you to verify your own identity directly with us or to confirm that you authorized the agent to act for you. We do not require a power of attorney for an agent to act on your behalf; however, an agent acting under a valid power of attorney need not provide separate signed permission.
Texas Residents
Madix primarily operates in a business-to-business context. The Texas Data Privacy and Security Act (“TDPSA”) defines “consumer” to mean a Texas resident acting in an individual or household capacity, and it generally does not apply to individuals acting solely as business representatives or employees. We provide this section for the benefit of any Texas residents who may interact with us in a personal capacity and will respond to requests under this section regardless of whether the TDPSA strictly requires it.
If you are a Texas resident, the TDPSA gives you the following rights:
Right to Access. You may confirm whether we are processing your personal data and ask to see it.
Right to Correct. You may ask us to correct inaccuracies in your personal data, taking into account the nature of the data and our purposes for processing it.
Right to Delete. You may ask us to delete personal data we have collected about or from you.
Right to Data Portability. You may request a copy of your personal data in a portable and, to the extent technically feasible, readily usable format.
Right to Opt-Out. You may opt out of the processing of your personal data for targeted advertising, the sale of your personal data, or profiling that produces legal or similarly significant effects. You may also exercise this right by enabling a universal opt-out mechanism, such as the GPC signal, in your web browser.
How to Submit a Texas Request
To exercise your TDPSA rights, please contact us:
- Email: [email protected]
- Phone: 515.5400
We will respond within 45 days. We may extend our response by an additional 45 days if we notify you of the reason for the extension within the initial 45-day period.
If we decline your request, we will tell you why. You may appeal by contacting us at the same email or phone number and explaining the basis for your appeal. We will respond to appeals within 60 days. If we deny your appeal, we will inform you of our decision and the reasons for it. You may then submit a complaint to the Texas Attorney General at: https://www.texasattorneygeneral.gov/consumer-protection/file-consumer-complaint
Residents of Other States
Residents of other states with applicable privacy laws may also have rights regarding their personal information. Please contact us at [email protected] to learn more.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, applicable law, or the services we provide. When we make material changes, we will update the “Effective Date” at the top of this policy.
We encourage you to review this policy periodically. Your continued use of our website or the MyMadix portal after we post an updated policy indicates your acceptance of the changes. We review this policy at least once per year.
11. Contact Us
If you have questions about this Privacy Policy or how we handle your personal information, please contact us:
Madix, Inc. 500 Airport Road Terrell, Texas USA
Privacy Inquiries: [email protected]
Phone: 214.515.5400
Accessibility. We are committed to ensuring this Privacy Policy is accessible to individuals with disabilities. If you use assistive technology and have difficulty accessing this policy, or if you would like to receive it in an alternative format, please contact us at [email protected] or 214.515.5400, and we will work with you to provide the information in a manner that meets your needs.