Madix's Round and Wrap-Around Metal Uppers, Bases, and Kickplates revolutionize the capabilities of end caps. With no end panels to interrupt the flow of merchandise from the end to each side of the fixture run, retailers and national brands will find new opportunities to promote merchandise all the way around the end of a fixture run.
Normally the first three to four feet of a fixture run is less desirable from a product placement perspective because a shopper tends to look down a run when turning down an aisle instead of looking directly to her left or right. With this new innovation, Madix has eliminated the end panels, an obstruction to seeing merchandise the first three to four feet. The merchandise opens up to the shopper who can now see the merchandise before she even turn down the aisles. Madix's attractive ends are available in fully round or wrap-around configurations in which the kickplates match the shape of the shelves respectively.
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Wrap Around Upper End, Flat
- Allows continuous display of product at the end of a gondola run
- Does not block view of merchandise
- Load capacity is 200 lbs
WAUEF(ND)(ND)(NW)
- WAUEF.....Wrap Around Upper End Flat
- ND.....Nominal Depth 16" or 22" (406 mm or 559 mm)
- NW.....Nominal Width 32" or 44" (813 mm or 1118 mm)
Round Metal Upper & Base Shelf
- Allows continuous display of product at the end of a gondola run
- Does not block view of merchandise
- Load capacity for upper shelf is 200 lbs
- Load capacity for base shelf is 300 lbs
RM(TYPE)S(NW)(ND)
- RM..... Round Metal
- TYPE.....U=Upper, B=Base
- S..... Shelf
- NW.....Nominal Width 24" to 48" in increments of 4" (610 mm or 1219 mm in increments of 102 mm)
- ND.....Nominal Depth 12" to 24" in increments of 2" (305 mm or 610 mm in
Round Metal Base Kickplate
- Mounts into gondola Base Shoes
- Required when Base Shelf is ordered
- Standard finishes: Chocolate or Black
RMBKP(NW)(ND)
- RMB..... Round Metal Base
- K..... Kickplate
- NW.....Nominal Width 24" to 48" in increments of 4" (610 mm or 1219 mm in increments of 102 mm)
- ND.....Nominal Depth 12" to 24" in increments of 2" (305 mm or 610 mm in increments of 51 mm)
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